Betsoft Expands Its Market Reach to Romania After 888 Agreement



Benard Maumo

On September 27, 2022, Betsoft entered the ever-growing iGaming market in Romania after sealing the deal with 888 Holdings. The agreement will see Betsoft Gaming’s award-winning titles make their Romanian debut via 888casino, which has licenses in the UK, US, Ontario, and other gambling jurisdictions. 

Betsoft Expands Its Market Reach to Romania After 888 Agreement

The latest deal builds on an existing agreement between the two companies dating back to 2021. 888casino has been offering Betsoft Gaming’s game portfolio across regulated European markets like Spain, Sweden, and Italy. So, it’s clear that BetSoft is marking its territory in Europe with 888. 

Under the contract, 888 players in Romania will access BetSoft’s award-winning titles, including Take the Bank, Primal Hunt, and Stacked. Players will also enjoy some magic on the Book of Darkness slot machine. And as expected, the casino runs several welcome bonus offers and loyalty programs, like the 888 Club, where gamers can collect “Player Points” to win prizes. 

888casino has been operating in Romania since 2016 after getting the green light from the National Gambling Office of Romania. The website offers Romanian players fully localized content in their own language and currency. Betsoft’s online slots will soon join the menu. 

Cementing their cordial relationship

The Romanian online gambling industry is one of the most liberal in Europe. The best online casino sites have been accepting Romanian players since 2010. Note that the country has a total population of 19.2 million, making it a tempting prospect for online casino game developers like Betsoft Gaming.

Anastasia Bauer, Betsoft Gaming’s Head of Account Management, said that the company is delighted with the seamless integration of its games on 888 casino sites. The official commented that Romania is an exciting market for Betsoft Gaming, where they already have a name. 

She said: “Romania is an exciting growth market for us and one where we are already well-known, so we are looking forward to a very successful launch with 888.”

VP B2C Casino at 888, Talya Benyamini, said they are thrilled to offer their Romanian players Betsoft’s dynamic and high-quality online casino games. The official was confident that Betsoft’s localized releases would help enhance their selection of innovative and exciting games as they continue to launch this partnership on their European websites. 

“We are looking forward to extending our partnership further around the world into the future,” said Benyamini_._

Based in Gibraltar, 888 owns and operates several gambling websites, including 888casino, 888sport, 888poker, and Mr. Green. These websites operate in several legal gambling jurisdictions in Europe, the US, and Canada. Therefore, it will be a significant step forward for BetSoft if 888 can roll out the developer’s games on all 888 websites. 

Betsoft Gaming delivers a cutting-edge experience

On October 27, BetSoft announced the release of Trinity Reels, which promises a fast and furious game with a colossal win potential. The Arabian Nights-style adventure happens on a 6x3 grid with 177.147 winning ways. Trinity Reels also uses the popular Cascading Reels mechanic to set pulses racing during the gameplay. 

As expected from Betsoft Gaming, this game comes with incentives like free spins, stacked mystery symbols, and multipliers. That’s not all! The “split symbols” on reels one to five ensure the pay lines keep growing as the Boosts on the sixth reel supercharge your winnings. But apply caution because it’s a highly volatile slot machine. 

Anastasia Bauer described Trinity Reels as a ‘spectacular; slot that gives non-stop, immersive, and high-impact gameplay. The Head of Account Management at BetSoft said that the massive win potential comes from the extraordinary symbol splits, which continuously increase the pay lines. She was confident that the game would be a hit among slot lovers. 

Romanian players can play Trinity Reels on mobile and desktop casinos. When writing this post, the game is already live on online casino sites with Betsoft’s award-winning portfolio.

Best gambling quote: “Successful gamblers always have two things on their lips: Silence and a smile”

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